Category Archives: Englisch

challenge: Budget car

Impuls 94: A good leadership challenge or a crazy dream?

It’s well known that the Volkswagen’ leader, Martin Winterkorn, doesn’t tend to hesitate and likes to challenge.

He has recently given the GO! for a new project, which success is still questionable:

 

The “Budget Car” shall sell for 7000€ maximum at a margin of 8%:

 http://bit.ly/1AwnC0R

The current analysis shows:

The production cost is 700€ too high!

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